We'll Teach You Shopify SEO... Way Faster.

Tired of unorganized resources and fear mongering SEO gurus?

Our course streamlines over a decade of SEO experience on the Shopify platform into a few hours of video lessons... for FREE!

We keep your information private and never spam.

SEO can change the trajectory of your Shopify business - it did for ours

When I started building businesses on Shopify back in 2014, I had zero knowledge and looking back - the businesses I built were super disjointed and lacked focus.

Ironically, that's exactly what the Search Engine Optimization (SEO) education scene has been like since I can remember. Disjointed and lacking focus.

I always heard about SEO and knew it was was important but didn't know where to begin. And over the years, I had to learn eCommerce SEO by slogging through:

      ❌  vague blog posts & YouTube videos

      ❌  lessons taught by people who lacked real eCommerce operating experience

      ❌  incomplete lessons from expensive "make money online" courses

Most of the quality SEO teachers I found were teaching SEO for authority sites and blogs. But I didn't want to build an authority site or a blog.

I wanted to build an eCommerce business that would give me income, freedom, and flexibility to live the life I wanted to live...

Fast forward to today, my businesses are much more focused. And organic search is a HUGE customer acquisition channel - generating hundreds of thousands or even millions in attributed annual sales. 

Register For The Program:

We keep your information private and never spam.

And here's the crazy thing we learned about SEO over the last decade...

It isn't hard.


I'm being serious. The hardest parts about SEO are:

  1. 🏁 Knowing where to begin, and
  2. 🏋️ Having the discipline to stay committed for an extended period of time

That first part can be tough to figure out when you're wading through a sea of online resources that are either total bullshit or disjointed and lacking focus.

But once you know what you need to do, growing your Shopify store's presence on search engine result pages is a matter of putting in the work.

Here's what good SEO really looks like on a Shopify store 👇

  • 👩‍💻 Nailing your on page user experience
  • 💻 Getting your homepage, product pages, collection pages, and blog posts optimized for search engines
  • 📓 Publishing quality blog content consistently
  • ⌨️ Regularly auditing and addressing issues with your technical SEO

Just doing these things alone will put you ahead of 90-95% of eCommerce operators. No joke.

The Learn Shopify SEO course is tailored specifically to Shopify and designed to cut out the BS - we just give you the SEO knowledge & skills you need to start skyrocketing your store's organic search presence 🚀

This course has helped 1,000+ Shopify entrepreneurs scale their organic search traffic

By far my favorite compared to the other SEO courses I've taken.

Matt G.

 $2m/yr High Ticket Dropshipping Operator

I didn't know anything about SEO going in, just that it was important. This course was helped me understand way better than other free content

Garrett N.

 $400k/yr eCom Entrepreneur

Way more streamlined than the other SEO courses I've taken...thank you!!!

Lilian G.

$1.2m/yr eCom Entrepreneur

What's Inside The Learn Shopify SEO Program 👇

  • 70+ value packed video lessons 🖥 covering everything from SEO theory to specific action items for your Shopify store
  • Step by step walkthroughs 🪜 that show how you can improve your store's on page and technical SEO
  • The exact processes we've used 📈 to grow businesses for us and our clients that do 6 and 7 figures per year in revenue from organic traffic
  • SEO software tutorials 👩‍💻 you can leverage in your own business

Register For The Program:

We keep your information private and never spam.

Course Modules 📝

📓 SEO Fundamentals
  •  How to set up your store's foundations for SEO success
  • A little bit of SEO theory & the mindset you need to succeed at SEO
  • How to set up & use key measurement tools like Google Analytics & Google Search Console
💻 On page seo for shopify
  • How you should structure your Shopify Store's homepage, collection pages, product pages, and store review page
  • How to build a blog content marketing strategy to unlock a HUGE source of potential traffic for your business
  • How to build internal links, optimize images, structure meta tags, and much more..
🔗 off page seo for shopify
  • Why you should build backlinks & how to do it
  • Which off page strategies you should AVOID
  • Tried and true methods to build your website's authority
⌨️ Techncial seo for shopify
  • We demystify Technical SEO and provide simple, actionable ways to improve your store's technical SEO
  • How to structure your website in a clear, logical way (for users & search engines)

👨‍💻 Welcome To The Course (3 Lessons)

In this kickoff chapter, we introduce you to the course and the instructor. We set expectations about what is to come in the program and introduce the demo store that we will work on throughout the program (so you can see how to do SEO work in the actual Shopify backend)

🤝 Intro To SEO (4 Lessons)

Here's where we lay out our SEO philosophy and the approach we take when it comes to growing a Shopify store's organic search presence. We'll also discuss bad strategies and mindset that will absolutely DESTROY your store's chances at ranking in search engines that should be avoided like the plague.

🛠 Getting Set Up On Key Search Engine Tools (7 Lessons)

This is where we take our first action items in the course. Specifically we are going to make sure your Shopify store is connected to Google Analytics, Google Search Console, and Bing Webmaster Tools. Plus, we'll show you how to submit your store's sitemap to Google Search Console and Bing Webmaster Tools.

💻 The Shopify SEO Tech Stack (2 Lessons)

An SEO tech stack really just refers to the set of tools and applications we use for SEO.

In the case of a Shopify business it's the Shopify eCommerce engine, your Shopify theme, a keyword research tool like Ahrefs or SEMRush, and potentially a few more applications.

In these lessons we cover which applications are nice-to-haves, which are need-to-haves, and how you can evaluate your Shopify theme's SEO performance.

Module 2: On Page SEO for shopify

💻 On Page SEO Overview (6 Lessons)

This is where the real meat of the course begins 🥩. In this chapter we dive into on page SEO concepts - which we have come to believe are the absolute most important aspects to get right if you ever hope to rank your site in search engine result pages.

We'll go over key on page SEO pillars and spend time focusing on how you should structure your store from a high level to stack the deck in your favor with search engines.

🏠 Homepage SEO (2 Lessons)

Now that we've got on page SEO fundamental concepts down, it's time to start taking action on your actual Shopify store. In this chapter we'll use our live demo store to show you how you should structure your homepage, and what content you should put on it for SEO.

🧸 Nailing Collection Page SEO (5 Lessons)

Ranking collection pages in search engines for high buying intent search queries is one of the highest leverage opportunities you have when it comes to SEO.

Here's where we show how to maximize your collection pages' search engine presence. Specifically, we'll show you how to target search keywords with your collection pages and the work you should be doing to give each page the best chance at ranking.

🎧 Product Page SEO (3 Lessons)

Depending on the products you sell on your Shopify store, ranking product pages can be just as big of an opportunity as ranking collection pages in search engine results.

We'll use our demo store to show you how to optimize your store's product pages. Plus, you'll learn how you can leverage templates to contribute to a great user experience on your store.

⭐️ Creating & Ranking Your Store Review Page (2 Lessons)

For SEO purposes, social proof matters ⭐️ ⭐️ ⭐️ ⭐️ ⭐️  

You want to collect reviews to enhance your search result rich snippets. More on that will come in the Technical SEO module.

In this chapter, we focus on creating a page on your Shopify store that aggregates all of your reviews - and optimizing that page to rank #1 in search engines when a user queries "(Your Store Name) Reviews"

⌨️ Blog Content Marketing (11 Lessons)

Blog content presents a massive opportunity to grow your store's organic search presence. Depending on the niche your store is in, there could be an endless pit of search keywords you can target with blog posts - and when these blog posts start to rank in search engines, you start to get more and more eyeballs on your products and your brand.

In the blog content marketing chapter we'll show you how to:

  • Organize your blog content in the Shopify backend
  • Research keywords to target with blog posts using multiple methods
  • Identify and prioritize the keywords that are most likely to drive sales
  • Structure each individual blog post
  • Decide how long a blog post should be
  • Write blog posts using 3 different methods (one of which is using AI writing tools - we'll show you which ones we think are best and how to use AI writers the RIGHT way)
Module 3: Off Page SEO for shopify

💻 Off Page SEO Overview (4 Lessons)

Off page SEO refers to any activity that is done outside of your Shopify store to grow its organic search presence. The most popular off page SEO activity is link building 🔗.

In this introductory chapter, we'll touch on link building and what other off page activities could possibly entail. Here you'll also learn about the concept of website authority - a concept that will come up often in this module.

🔗 Intro To Link Building (6 Lessons)

This chapter is all about demystifying link building - you'll learn what it is exactly, how to go about it, and you'll be introduced to some of the most tried and true methods to build backlinks to your Shopify store.

👷 How to Build Backlinks (15 Lessons)

Here's where you learn the processes we use to build quality backlinks.

In this chapter you'll get to look over our shoulder as we build backlinks to our demo Shopify store using a handful of different link building strategies like guest posting, link insertions/niche edits, HARO, and resource pages.

🪧 Other Off Page Concepts (Coming Soon)

In the future, we will add lessons to the course that cover how other off page strategies like social media and digital PR  can contribute to your store's SEO.

Module 4: technical SEO for shopify

💻 Technical SEO Overview (5 Lessons)

Technical SEO sounds a little bit scary to some - but it doesn't have to be scary.

In this chapter we introduce key technical SEO concepts in a simple, digestible, straightforward manner. We'll also teach you about crawling and indexing - which are the most important concepts to understand when it comes to your store's technical SEO.

🔗 Technical SEO Checklist (15 Lessons)

This chapter lays out the aspects of technical SEO you need to pay attention to on your store to ensure search engines can crawl and index it to the greatest extent possible.

These lessons are organized as a checklist  ✅ so that you can knock out each of the items on the checklist as you go along. It's also a great resource to reference and come back to in the future when you audit your store's technical SEO!

Register For The Program:

We keep your information private and never spam.

Meet Your Instructor

Hi There 👋

I'm Granger... I started my first eCommerce business as a side hustle about 10 years ago.

Over time I kept at it and eventually was able to quit my job and operate online businesses full time.

These days, my Shopify businesses do millions in annual sales from organic search traffic thanks to great SEO!

After 10+ years of slogging through SEO resources on Youtube, paid courses, and blogs - I finally dialed in an SEO framework that helps my Shopify businesses crush search engine results. 

I'm sharing what I've learned over the years in this program, for free.

So if you want to Learn Shopify SEO in a fraction of the time compared to other resources, you've come to the right place 😎 

Frequently Asked Questions

Why is this course free?

1) SEO isn't rocket science. People who act like it is make us cringe. Candidly, all of the concepts we teach can be found elsewhere on the internet. We have simply presented the information in a way that is tailored to Shopify and streamlined so that you don't have to waste time.

2) The work really is just beginning after you know what you need to do. This is a DO IT YOURSELF course. We are going to show you the map and give you the compass - but ultimately you'll have to drive yourself towards the destination if you want SEO success.

3) We want to see as many Shopify operators like you succeed as possible so that we can work together with you someday. The Green Bag Agency exists to help Shopify operators create wonderful businesses that help them achieve their life goals and ambitions. This course showcases our SEO philosophy and will hopefully give you a taste of what we are all about.

So with all of that said, FREE felt like the right price to offer this course 🙂

If SEO isn't hard, why isn't everybody crushing it?

As simple as it sounds, most people just don't take action on their SEO, which is a huge wasted opportunity.

🙅‍♂️ The most common objections we hear are listed below and frankly, all of these objections are terrible reasons to not invest in your SEO 👇

SEO is complicated.  We feel you on that one. It felt complicated for us for a long time. In reality, SEO is a lot simpler than a lot of people make it out to be. SEO is fundamentally about creating an excellent user experience for your users. This course streamlines years of SEO experience and makes it as digestible as possible for you.

SEO is boring as hell.  Most people just aren't willing to do boring work in the first place. But imagine if you just did the work. 3-6 months from now you'd be making more money and you'd be building a competitive moat around your business.

It takes too long to see SEO results. It's true that you have to commit to SEO work for a long period of time (in most cases) to see meaningful results. But again, imagine if you just did the work. 3-6 months from now you'd be making more money and you'd be building a competitive moat around your business.

Fear of Google algorithm updates. It's no secret that Google updates their search algorithm a few times per year. When this happens some sites lose a gigantic amount of their organic traffic basically overnight - which always seems to spark fear and outrage in the SEO community.

We'll touch on this in more detail inside of the course. But in short, we have observed that a disproportionate amount of the sites getting crushed by Google updates are either playing shady games with their SEO or aren't truly prioritizing their user's experience.

Avoid doing those things, and in the long run you will be stacking the odds in your favor.

How long is the course?

All in all there are about 6-7 hours of video content in the course.

If you really wanted to you could knock it out in a day. Most students take the course in chunks over a period of 3-5 days.

Does the course get updated?

Yes! We update the course periodically to make sure it is as up to date as possible.

We will also update and add to the course based on student feedback.

Are there any obligations if I join?


You'll be added to the Green Bag Agency email list when you join but you can unsubscribe at any time if you don't want to hear from us.

There are also zero obligations to buy services or anything else from us.

Do I need paid SEO tools?

Yes and no.

You don't need paid tools to perform core SEO work on your store that will set you up for success.

However, paid tools like Ahrefs and SEMRush provide incredibly valuable SEO insights. (each cost roughly $100 per month)

So if you are serious about growing your store's organic search presence, it is recommended that you pay for at least a one month subscription for one of these tools as you take the course.

If you're on a tight budget, a month is plenty of time to knock out enough research and strategy planning to last you for a long time.

We keep your information private and never spam.

Lifetime access to the Learn Shopify SEO program & all future updates.

70+ SEO lessons tailored specifically to the Shopify platform. More than 5 hours of videos cover everything you need to know about on page, off page, and technical SEO.

The exact processes we use to consistently win in search engine results across different niches, including step by step walkthroughs on a demo Shopify store.

✅ SEO software tutorials and workflows you can leverage inside of your business.